Privacy Policy

2.1 Information You Provide

When you use our Services, you may provide us with Personal Information. The types of information we collect include:

• Contact information, such as your name, email address, mailing address, and phone number.
• Commercial information, including records of products you’ve purchased or considered.
• Payment information, such as your credit or debit card number, expiration date, and security code, which is processed by our payment processors.
• User-generated content, including feedback or public comments you post.

Please only provide information that we specifically request.

 2.2 Information from Your Browser or Device

When you use our Services, we and our third-party partners automatically collect information from your browser or device. This includes:

• Device identifiers, like your device’s IP address.
• Device information, such as your operating system and browser type.
• Internet activity, including your browsing history on our site and how you interact with our Services.
• Non-precise location data, like the city or postal code derived from your IP address.

This information is collected using technologies like cookies, as detailed in the Cookies and Tracking Technologies section. We use Google Analytics to help us understand how visitors use our Services. This service collects data through cookies to analyze website traffic and user behavior.

 2.3 Information from Our Store

When you visit our Store, we collect your contact and payment information when you make a purchase. We may also use security cameras to capture video for safety and security purposes.

We use the information we collect for various business purposes, including:

• Providing and improving our services: To operate our website, process transactions, and enhance your overall experience.
• Communication: To send you updates, security alerts, and marketing materials (if you’ve opted in).
• Analytics and advertising: To understand trends, track usage, and show you relevant advertising.
• Security: To prevent fraud and enforce our policies.
• Promotions: To manage and fulfill promotions you enter.

We may also use aggregated or de-identified information for any purpose permitted by law.

We may disclose your Personal Information to the following types of third parties:

• Service providers: Companies that help us with our business operations, such as payment processing, website hosting, and marketing.

• Advertising partners: To help us with targeted advertising.

• Business partners: Companies we work with for co-branded services or joint promotions.

• Legal or governmental authorities: When required by law or to protect our rights.

Our Services may contain links to websites and services operated by third parties. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies to understand how they handle your information.

We and our partners use cookies and other tracking technologies for several purposes:

• Strictly Necessary: For the basic functioning of our website.
  
• Performance-Related: To help us analyze how our Services are used and improve them, for example, through Google Analytics.
  
• Functionality-Related: To remember your preferences and enhance your experience.
  
• Targeting-Related: To provide you with more relevant advertising on other sites.

For more information on managing your choices regarding these technologies, see the Your Privacy Choices section below.

7.1 Opt-Out of Communications

You can opt out of receiving certain communications from us:

• Emails: Click the unsubscribe link at the bottom of our marketing emails or contact us.
• Texts: Reply “STOP” to any text message you receive from us.
• Mailers: Contact us to request removal from our mailing list.

 7.2 Your Privacy Rights

Depending on your location, you may have the right to:

• Know what Personal Information we have collected about you.
• Correct inaccurate Personal Information.
• Delete your Personal Information.
• Opt out of the sale, sharing, or targeted advertising of your Personal Information.

To exercise these rights, please follow the instructions below or contact us using the information in the Contact Us section.

7.3 Browser Controls and Third-Party Tools

You can also manage your preferences through your browser settings and third-party tools:

• Browser Settings: Most browsers allow you to manage cookies. If you delete or reset your cookies, you may need to reconfigure your settings.
• Google Analytics Opt-out: To opt out of your information being used by Google Analytics, visit  https://tools.google.com/dlpage/gaoptout.
• Industry Opt-out Tools: To opt out of targeted advertising from participating companies, you can use the following tools:
  Digital Advertising Alliance (DAA):  https://www.aboutads.info/choices

  Network Advertising Initiative (NAI): https://thenai.org/opt-out/

  We are not responsible for the effectiveness of these third-party tools.

We take reasonable measures to protect your Personal Information. However, no data transmission over the internet is 100% secure, and we cannot guarantee the absolute security of your information.

We retain your Personal Information for as long as necessary to fulfill the purposes for which it was collected, to provide our services, resolve disputes, and comply with legal obligations.

Our Services are not intended for children under 16. We do not knowingly collect Personal Information from children under this age. If you believe your child has provided us with information, please contact us immediately so we can delete it.

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Smugglers 
123 S Railroad St. Eagle River, WI 54521
Phone:  715-479-3456 
Email:  thehorseradishking@gmail.com